Published on January 31st, 20122
Mid-market becomes key battleground as BMC acquires Numara
In its announcement of the buyout, BMC has clearly advertised its intention to target small to medium-sized businesses, suggesting a dramatic strategic shift for a business which has traditionally seen most trade from large-scale enterprise installations.
BMC says the addition of Numara, which has 13,000 mid-sized businesses using its TrackIt and Footprints IT and asset management software, will enable it to offer a complete portfolio of services to companies of all sizes.
“Now BMC can effectively serve the entire spectrum of organisations hungry for IT management with products that truly meet the specific needs of their businesses. Numara’s solutions, customer base, and sales and channel partners will round out BMC’s market leadership in Business Service Management and focus on customer care and support,” says Paul Avenant, president of Enterprise Service Management (ESM) for BMC.